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Listing Optimization Expert (Rarity, Category SEO, Market Value) for eBay Collectibles

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Role Overview

Clients bring on a Specialist in eBay + Collectibles for one reason: to unlock maximum market value through smarter listing decisions. This role lives at the intersection of rarity, niche visibility, and optimized pricing—where the right keywords and right categorization can mean the difference between sitting inventory and full retail. You’re expected to know how collectors search, what terms drive trust, and how condition, scarcity, and timing affect the final sale price. Clients hire for outcome: sold listings at target margins, not just better-looking posts. If your work isn’t moving product and meeting valuation goals, it’s not optimized.

 

This is not a general copywriting or bulk SEO job. Clients are often sitting on high-potential SKUs—rare cards, vintage items, first editions—that can either underperform or overdeliver based on how you position them. Mislabeling categories, misjudging comparables, or burying value in weak titles costs real money. On the flip side, strong optimization not only increases conversions but sets pricing power for future listings across a storefront. The stakes are high: in collectibles, the right listing can drive hundreds more in profit; the wrong one can burn trust and distort inventory data.

Standards You Must Meet

• Listings must be built to sell at justified market value—measured in actual conversion, not just impressions.
• Category and subcategory selection must be precise; wrong placements erode visibility and signal inexperience.
• Every title should pull in real search traffic from collector behavior, not guesswork or overused filler words.
• If the item is rare, the listing should prove it—through comparables, condition callouts, and framed scarcity.
• Underpricing or overpricing based on lazy comp pulls or poor timing strategy will be flagged as performance risk.
• SEO isn’t generic; your backend terms and item specifics must match how niche buyers search and sort listings.
• You’re expected to build pricing trust—if a listing looks inflated or mislabeled, it won’t just stall; it will harm brand equity.
• Client wants velocity without sacrificing margin—your optimization must close the gap between shelf and sale.

What You’ll Be Doing

• Research and assign the correct eBay category and subcategory to ensure listings surface in trusted buyer pathways.
• Write precision-optimized titles using real collector search terms that improve findability and build listing credibility.
• Analyze current and sold listings to set target pricing based on verified comps, buyer behavior, and market timing.
• Surface item rarity using trusted signals—limited print runs, condition notes, production history—to justify sale value.
• Map out backend item specifics aligned with collector filtering habits for each niche—edition, era, grade, and more.
• Audit live listings for category mismatches or weak SEO structure that undermine visibility or miscommunicate value.
• Strengthen description and gallery content with trust-building context that supports premium pricing.
• Review listing performance data and adjust phrasing, keywords, or pricing to improve conversion without margin loss.

What You’ll Hand Over

• A fully optimized eBay listing per SKU, including title, category, item specifics, pricing, and gallery formatting—ready to publish or revise.
• A comp summary and pricing rationale showing recent sold data, relevant comparables, and any scarcity-based pricing adjustments.
• A keyword mapping sheet linking target search terms to title structure and backend specifics for maximum discoverability.
• A category and filter alignment report validating placement against how collectors actually browse and sort in your item’s niche.
• A post-optimization performance snapshot (when applicable) analyzing visibility, clicks, and conversion trends pre vs. post changes.

Tools You’ll Need to Use

• eBay Seller Hub – Central platform for listing management, performance tracking, and keyword testing across live inventory.
• Terapeak – Essential for researching sold data, pricing trends, and competition benchmarks within eBay marketplaces.
• WorthPoint – Key for identifying historical market value and verifying rarity of collectibles across categories.
• Google Trends – Used to validate seasonal spikes, niche interest, and buyer intent outside of marketplace data.
• eBay Categories + Item Specifics Lookup Tool – Required for aligning listings with category best practices and mandatory item fields.
• eBay SEO Tools (e.g., Title Builder, Keyword Tool Dominator) – Supports title optimization and keyword inclusion based on buyer search behavior.
• Spreadsheet Software (Excel / Google Sheets) – Necessary for bulk editing listings, cataloging collectible attributes, and tracking sourcing metadata.

Why Work Smarter

Knowing automation tools is not a hard requirement today — yet. But it is rapidly becoming the baseline. When clients compare vendors, they’re already favoring teams that build repeatable systems over those that just add headcount.

 

At OES, we set this standard because the market has already set it for us. Clients are thinking in systems. You need to be ready.

Why Your Work Matters

Right now, collectible sellers are not just fighting for attention—they’re fighting for pricing power. Every category misstep, unfocused title, or shallow comp pull creates a direct loss in sale velocity, margin, or both. When buyers can’t find or trust the listing, the item doesn’t move—and worse, it drags storefront perception down with it. In collectibles, poor optimization isn’t just a missed opportunity; it’s a margin leak that compounds across inventory.

 

That’s why this role isn’t “support”—it’s a frontline lever of client profitability. A well-optimized listing doesn’t just sell a single product—it resets the ceiling for similar SKUs, justifies premium pricing, and drives compounding storefront trust. The work you do either earns or erodes pricing credibility. Clients are judging you by what clears at full value, not how much you post. Optimization is the edge—and if it’s not sharp, the business bleeds.

What We Expect From You

As a Specialist in Listing Optimization for eBay + Collectibles, you are expected to wield expert-level judgment in identifying market-relevant signals of rarity, value, and demand across long-tail inventory. You’re not just editing titles—you’re shaping listing impact with surgical accuracy, grounded in disciplined SEO practice and real-time market movement. You know when a card’s price is justified by comp data versus when a plush tag justifies a category pivot—and you act with confidence under that knowledge. This role is not templated work; every decision you make carries weight in profitability, compliance, and sell-through velocity.

 

You can justify every edit against eBay search behavior and collector logic. You are accountable for flagging margin threats and market shifts before they land on the strategy team’s radar. You understand the cost of misclassification or keyword stuffing in this niche—and you don’t trade precision for speed. At the Specialist tier, OES expects independent execution with zero tolerance for sloppy research or passive work. This seat is for someone who brings insight, not assumptions.

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$525 – $1,450

OES salary standards reflect real market benchmarks, tier and experience level, ensuring fair pay for VAs and realistic expectations for clients.

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HIRE SMARTER & SCALE WITH CONFIDENCE

Hiring shouldn’t cost you wasted time, bad hires, or stalled growth. OESph fixes that — connecting you with trusted, pre-vetted VAs matched to your exact needs.

Hire this role exactly as outlined in the role overview. We’ll match you with a certified VA, already tested aligned to your requirements and preferences that go beyond the defined scope, tasks, and tier — ensuring the right personal and workflow fit.

If an exact match isn’t immediately available, we’ll recommend close-fit options or advise a short wait, so you still get the right person without guesswork.

Prefer a tailored fit? We’ll refine this role to match your unique workflow and additional requirements. Your VA may be a certified assistant given extra training for your refined version, or a vetted candidate preparing for testing. This ensures alignment to the role overview with adjustments made for your requirements and preferences beyond scope, tasks, and tier.

Because personalization may involve extra training or testing, onboarding can take longer — but it guarantees the right fit for your business.

₱30,000 – ₱40,000 / $525 – $700

At this level, you’re getting someone with a working understanding of eBay and collectibles, but who still needs support in judgment calls—like gauging rarity or pricing strategy. They can follow your playbook reliably and handle repeatable tasks with proper guidance. Expect clean, basic listings with some need for review and refinement on more nuanced items.

₱45,000 – ₱60,000 / $800 – $1,050

You’re now working with a VA who doesn’t just follow your SOP—they anticipate edge cases and apply listing best practices with minimal input. They can research comps, assess scarcity, and suggest pricing updates based on recent sales activity. You’ll spend less time checking their work, and more time scaling.

₱65,000 – ₱80,000 / $1,150 – $1,450

This is a high-trust expert who can handle a category—or even several collections—on your behalf. They understand collector psychology, know when an item breaks market pattern, and use SEO with commercial intent. Most of their listings are publish-ready. You delegate. They drive the ROI.

APPLY AND DELIVER

We don’t expect perfection. We expect progress. With OES, you’ll grow with credibility and perform with integrity — the qualities that make clients trust and treat you with respect.

Already skilled for this role? 

 

Apply directly and have your skills and experience verified through OES’s assessment process. Once validated, you’ll be fast-tracked to certification and listed for clients.

This path is best for VAs who already meet the role requirements and are confident in their readiness.

New to this role or not fully confident yet? 


Join our guided training and certification program to build the skills you need. You’ll learn the role step by step, practice with real scenarios, and have your ability verified through assessments.


Once you pass, you’ll earn OES certification, join our Elite VA Network, and be ready to match with clients.

₱30,000 – ₱40,000 / $525 – $700

You’re expected to execute listings accurately with close reference to client tools, templates, or past examples. You’re learning to balance SEO, pricing logic, and category knowledge. Output should be consistent, but you’ll still lean on feedback to grow your expertise around market value patterns and niche-specific keywords.

₱45,000 – ₱60,000 / $800 – $1,050

You can independently research item rarity and market trends, then convert that into optimized listings with solid titles, accurate descriptions, and logical pricing structures. Your calls aren’t perfect 100% of the time, but you’re confident, fast, and thoughtful. Clients can trust you when they’re not around.

₱65,000 – ₱80,000 / $1,150 – $1,450

You’re a decision-maker now. You’ve developed sharp instincts for collectible pricing and seasonality, and you speak eBay’s algorithm fluently. You know when to challenge assumptions and propose changes—whether that’s listing format, photo angle, or auction vs. BIN. You’re ready to own outcomes, not just execute tasks.

AGENCY FREQUENTLY ASKS QUESTIONS

Agencies need more than just VAs — they need reliable execution at scale.                 These FAQs answer what real agency partners ask us before building or scaling with OES.

What kind of agencies is OES built to support?

If you run an agency and you’re done gambling with unreliable hires, chasing missed deadlines, or settling for VAs who look great on paper but crumble in execution — you’re in the right place.

OES was built for performance-obsessed agencies who serve clients that actually expect results. Whether you're a lean team trying to scale fast, or managing dozens of accounts across platforms, we help you plug in fully trained, eCommerce-fluent VAs who don’t just show up — they deliver.

No fluff. No filler. Just certified professionals who’ve proven they can execute — before they ever get near your clients.

Let’s talk about how to scale your agency the smart way.

That’s exactly what we’re here for.

OES isn’t just a talent pool — it’s a performance pipeline. Whether you're onboarding your first VA or scaling a team across 10 client accounts, we make sure every person added to your roster is trained, tested, and ready to execute inside a real business environment.

No guessing. No hoping. Just certified VAs aligned with your systems, your standards, and your clients’ expectations.

Need a VA team that scales with your agency — not slows it down?

Yes — and more than that, you get confidence.

You run the show. You choose the workflows, SOPs, communication structure, and how deep your VAs integrate into your client operations. We don’t micromanage your team — we enable it. The only difference? You’re not starting from scratch. You’re starting with people who’ve already been vetted, trained, and certified for real-world work.

So you keep your control. We just remove the chaos.

Want control without the risk?

We know your name is on the line — and we treat it like our own.

Every OES-certified VA has gone through a hands-on, simulation-based certification process built for agency-level execution. No AI fakes. No scripted interviews. Just real skills, tested under pressure.

And it doesn’t stop at hiring. We help you monitor, support, and scale your VA team — so your clients get consistency, competence, and results you can stand behind.

Want to protect your brand with talent that delivers?

Most agencies waste time sifting through freelance platforms, chasing resumes that look good — but rarely deliver. Or worse, they burn months trying to build their own talent pipeline, only to realize the best candidates were never in it.

OES isn’t a job board. And we’re not a gamble. We’re your pre-built, battle-tested advantage.

Every VA in our system has been vetted beyond what most agencies even attempt. We don’t just check boxes — we crush them. Real assessments. Real scenarios. Real skills. So when you hire from OES, you’re not “hoping” they’re good. You know they are.

Want to skip the fluff and scale with confidence?

Most clients are matched within 5 to 10 business days, depending on how specific the role is and VA availability.

You’ll only see pre-vetted, certified candidates aligned with your needs — no endless interviews, no guesswork.

Because our VAs are trained and client-ready, onboarding can begin as soon as you choose your match.

Want to know how fast we can match you? Let us know what you need — we’ll take it from there.

Absolutely — within reason.

At OES, every VA has a rate range based on their tier, skills, and role complexity. You’re free to negotiate within that band. No guessing. No price games. Just transparent, fair compensation that respects the VA’s value and works for your business.

If you’re used to bidding wars and rock-bottom offers, this might feel different — because it is. We don’t let great talent get lowballed, and we don’t inflate rates just because you’re an agency. Everyone stays honest. Everyone wins.

Want to see tier-based ranges for different roles?

We don’t make excuses — we make it right.

If a VA doesn’t meet the mark, we don’t just shrug. We step in. Whether it’s retraining, replacing, or resolving — OES gives you a structured path to protect your reputation and your client’s experience.

Because in agency work, one weak link can cost you the whole chain. We won’t let that happen.

Want a partner that actually backs you up?

Of course — and we encourage it.

OES VAs are trained to adapt fast, follow structure, and align with the systems that already work for you. Whether you’ve got a full SOP library or just a way you like things done, we’ll make sure your VAs follow through with precision.

This isn’t a plug-and-play talent pool — it’s a high-performance bench that molds to your agency’s exact way of working. Your methods. Your tools. Your standards.

Want to see how our VAs adapt to agency environments?

No long-term lock-ins. No sneaky fine print.

You can start with just one VA, for one client, for one project — and grow from there. We designed OES to be flexible, scalable, and built around real needs, not rigid contracts.

Whether you’re testing the waters or scaling a large client base, we make it easy to move at your pace — while keeping everything legit, secure, and aligned.

Want to explore a flexible setup that fits your agency?

Yes. You stay in control of the client relationship — we just power your backend.

Whether you want VAs to operate as silent partners or fully branded team members under your agency, we support your structure. No forced co-branding. No interference.

Your clients see your brand. Your team runs your way. We just make sure the talent behind the scenes is certified, reliable, and ready to deliver.

Want to build a branded VA team without the hiring hassle?

Every VA you hire through OES comes with a one-time placement fee, based on their tier — Generalist, Specialist, or Strategist. That part stays consistent. What changes is the level of support and savings you unlock when OES becomes your primary sourcing partner.

As a Prime Member agency, you get exclusive placement fee discounts — no matter how many VAs you onboard. That’s our way of rewarding long-term alignment.

But let’s be clear: VA rates are non-negotiable below OES-approved ranges. We protect the integrity of our talent by making sure every certified VA is paid fairly, based on their track and tier. You’ll always see what’s included — no undercutting, no games.

Want to explore Prime Member perks?

Absolutely — that’s what we’re built for.

Whether you're onboarding 1 VA or 25 across multiple client accounts, OES is designed to scale with you — without compromising on quality, readiness, or performance.

We’re not a resume dump or temp-hire shortcut. We certify every VA ourselves, so you’re not gambling with unknowns. And if your agency needs structured onboarding, phased rollout plans, or long-term resource mapping — we don’t flinch. We adapt.

Want a reliable partner that grows when you grow?

Absolutely — if you're looking for a true growth partner, not just a VA directory.

At OES, we don’t stop at just sourcing talent. We support agencies with strategic oversight, role roadmapping, and team optimization. Whether you're juggling multiple client accounts or building service offerings from scratch, we help you align the right certified talent to the right roles — and set up systems that scale.

This isn’t just about plugging people in. It’s about ensuring they perform, align, and grow with you.

Want a strategic edge for your agency?

Yes — and if you’re serious about growth, you should.

OES isn’t built for one-off hires. We’re built for agencies that want to scale sustainably with a reliable stream of certified, performance-tested talent. Whether you need one VA today or a full bench next quarter, we help you forecast needs, plan roles, and pre-train candidates to match your growth cycles.

The best agencies don’t scramble — they pipeline. And we’re here to make that possible.

Ready to future-proof your talent strategy?

SELLER FREQUENTLY ASKS QUESTIONS

Choosing the right VA is a big move. These FAQs cover what clients ask us most —          No vague promises. Just straight answers to your biggest questions about hiring with OES.

What makes OES-certified VAs different from regular freelancers?
OES-certified VAs are not freelancers pulled from a job board — they’re trained, tested, and certified through a real-world eCommerce curriculum. Every VA has passed a live proctored exam and is vetted for skills, tools, and business fit before they’re ever matched with a client.

You’re not hiring blindly — you’re hiring with confidence. Want to see what makes OES-certified VAs different?

That’s exactly why we’re here.

OES doesn’t expect you to figure it out alone. In your free consultation, we’ll help clarify whether you need a GeneralistSpecialist, or Strategist — and for which areas (admin, PPC, customer service, operations, or growth).

We map your goals to the right VA type and tier, then recommend only those who are certified to deliver from day one.

Not sure where to start? We’ll walk you through it — no guesswork, just clarity.

That’s exactly what we’re built for.

At OES, we certify VAs based on platform-specific and tool-based tracks — whether it's major marketplaces, marketing tools, CRM systems, or workflow software. From mainstream platforms to niche tools, we match you only with certified VAs who meet your exact requirements.

Need something specialized? We’ll find the right fit — or train one — so you never have to compromise on expertise.

Want to know if we cover your tools? Tell us what you're using and we'll take care of the rest

OES sets a pre-defined salary range for each role based on tier, complexity, and market benchmarks.

  • Clients cannot offer below the minimum rate — protecting VA welfare

  • VAs cannot demand beyond the maximum — protecting client expectations

You and your VA can negotiate freely within the approved range before finalizing the contract.

Curious about price range for the role you need?
Let’s walk you through what’s standard — and what’s flexible

Yes — OES charges a one-time placement fee when you hire a certified VA through our platform. But this isn’t just a referral — it covers everything needed to ensure your VA is fully vetted, certified, and ready to deliver.

You’re not just paying to hire — you’re investing in quality, performance, and peace of mind.

There are no recurring charges on your end, and the fee is always disclosed upfront based on the role and tier.

Want to know what’s included and why it’s worth it? We’ll break it down — clearly and confidentially..

Most clients are matched within 5 to 10 business days, depending on how specific the role is and VA availability.

You’ll only see pre-vetted, certified candidates aligned with your needs — no endless interviews, no guesswork.

Because our VAs are trained and client-ready, onboarding can begin as soon as you choose your match.

Want to know how fast we can match you? Let us know what you need — we’ll take it from there.

That’s never the end of the line.

If we don’t have someone certified for your role right now, we’ll source and certify a VA specifically for your needs — at no extra cost.

You’re not limited to who’s available today. You’re backed by a talent engine that adapts to your business.

Need a role that’s hard to fill? We’ll make it happen — let’s talk.

Absolutely.

OES arranges a structured intro call with your shortlisted VA so you can confirm alignment before moving forward — no guesswork, no surprises.

You’ll already have a full profile before the call, including their skills, certifications, tools, availability, and our internal assessment — so the conversation stays focused and productive.

Curious what that intro call looks like? We’ll walk you through it when you’re ready.

Absolutely.

Whether you need one VA or an entire team, OES is built to support solo founders and scaling brands alike. We’ll help you structure the right setup — across roles like customer service, product research, PPC, creative, or operations — all with certified, pre-vetted talent.

Planning to hire more than one?
We’ll guide you through it — and yes, there are cost efficiencies when you scale.

Yes — OES supports Full-Time, Part-Time, and Gig-based hires.

You tell us the job type, and we’ll match you with certified VAs who are available and ready for that exact setup — no overcommitments, no misalignment.

Even for short-term projects, we use a structured framework to lock in deliverables, deadlines, and fixed rates — so you stay protected and on track.

Need flexible support? We’ll help you find the right fit, at the right commitment level.

You have full control over what your VA does, when they work, and how you communicate — all defined by you during onboarding.

From daily deliverables to time zone preferences and check-in routines, your VA follows your lead.

Prefer a more hands-off approach? We also offer managed services if you’d like operational support built in.

We take fit and performance seriously — and we don’t leave you hanging.

If a certified VA doesn’t meet expectations early on, we’ll step in to assess and resolve the issue. Whether it’s coaching, role clarification, or a replacement, our team is here to make it right.

You’re not alone in managing performance — we’ve got your back.

No — all payments are processed securely through the OES platform.

This protects both you and your VA, ensuring security, reliability, and full traceability. A minimal platform fee is applied to support the system — built to give you peace of mind and confidence in every engagement.

Curious how the payment setup works for you and your VA? We’ll walk you through it, step by step.
We stand by our placements — but if something changes down the line, we’ll step in to help. From performance issues to evolving business needs, we’ll work with you to assess and offer a solution.
Need long-term flexibility and support?

Absolutely. While most clients manage their VAs directly, we also offer optional ongoing support plans — from performance reviews to light-touch management or full-service ops support.

Want to stay supported as you scale?